Pure Advantage

Seven keys to green growth in NZ: Pure Advantage’s new economic analysis

by Gareth November 17, 2012

Last week business lobby group Pure Advantage launched [Herald, Stuff] a specially commissioned report, Green Growth: Opportunities for New Zealand, which presents, they say, “an exhaustive, objective economic argument for embracing green growth”. The report was produced by a London-based economics consultancy in conjunction with the University of Auckland Business School, and is the culmination [...]

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Pure Advantage’s strong central message

by Bryan Walker June 16, 2012

Simon Johnson, in his recent Hot Topic post, challenged the failure of Pure Advantage’s  report New Zealand’s Position in the Green Race to highlight the importance of putting a price on carbon, and Duncan Stewart offered a robust response. It’s not my purpose in this post to pursue that topic, but rather to dwell on [...]

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Pure Advantage: green growth is bigger than just carbon

by Gareth June 15, 2012

Duncan Stewart manages the Pure Advantage programme and in this personal guest post addresses Simon Johnson’s criticism earlier this week that the new green growth report, New Zealand’s Position in the Green Race, fails to take carbon emissions reductions as seriously as necessary. Duncan is a director of investment and advisory firm The Greenhouse, an [...]

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Pure Advantage report good in parts, but silent on carbon pricing

by Mr February June 13, 2012

Mr February (aka Simon Johnson) examines the latest Pure Advantage report promoting green economics. It’s all great sustainability stuff except that it fails to mention carbon pricing (emissions trading schemes or carbon taxes). How seriously can we take the Pure Advantage “green growth” message on climate change, when they are not upfront about their position [...]

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The wrong road to take

by Bryan Walker January 19, 2012

It’s difficult not to become repetitive when blogging about climate change. The basic science is well-established. The dangers global warming poses to human society are clear and in some places present. The solutions lie with drastically cutting the level of greenhouse gas emissions and adapting to changes already unavoidable.  The mitigation solution in particular continues [...]

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NZ needs a bold low-carbon business strategy

by Guest November 21, 2011

This guest post in Hot Topic’s election series comes from Phillip Mills, one of the founders (with Rob Morrison, Lloyd Morrison, Sir Stephen Tindall, Joan Withers, Prof Sir Paul Callaghan, Jeremy Moon, Rob Fyfe, Chris Liddell, Sir George Fistonich, Geoff Ross and Justine Smyth) of Pure Advantage, a group set up to promote green growth [...]

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Another green world (please)

by Gareth July 10, 2011

Geoff Ross, founder of vodka maker 42 Below, explains the thinking behind the Pure Advantage campaign, launched last week to persuade New Zealand that “green growth” is the best way (some might say the only credible way) for the NZ economy to develop [Herald, Stuff]. Pure Advantage is the brainchild of a group of NZ [...]

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